SnackFutures – Startup Investor Profile

SnackFutures designed to both invent new snack brands in-house and invest in other food startups.

Location: East Hanover

Country:

Investment Regions:

Investment Stages: late-stage, pre-seed, seed, series-a

Website: https://www.snackfutures.com/

AI Reasoning: I found a press release and multiple news reports showing SnackFutures (Mondelēz’s venture arm) invested in Urban Legend with announcement dated October 1, 2024. The difference between that date and the reference date is about 13 months. However, additional coverage shows SnackFutures had other portfolio activity mentioned in March 2025 (FoodNavigator article referencing investments) but no specific new investment date after Oct 1, 2024. The most concrete dated transaction found is the investment in Urban Legend on Oct 1, 2024, which is 13 months prior. The portfolio page lists other companies (Craize, Celleste Bio, Torr Foodtech, Hu Products) but without dates. Given evidence of activity referenced in March 2025 discussing investments, and the March 27, 2025 article referencing investments, that indicates activity within less than 8 months prior to the reference date. Specifically, there is evidence of portfolio activity mentioned in March 2025 and coverage of investments, implying recent activity within 8 months. The most recent verifiable activity is March 27, 2025 (FoodNavigator article) describing investments, which places the last known activity within 8 months, qualifying as very-active.

Not Active – No known investments in the last 12 months.

Low Activity – Only known investments between the last 12 and 6 months.

Active – Known investments between the last 6 and 3 months.

Very Active – Known investments in the last 3 months.