General Info
Forward Consumer Partners is a private equity firm that invests in brands in the consumer goods industry.
Location: Greenwich
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Investment Regions:
Investment Stages: late-stage, pre-seed, seed, series-a
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🤖 AI Activity Report
Status: very-active
AI Reasoning: Search results show Forward Consumer Partners announced multiple investments in 2025: March 19, 2025 acquisition of Bar Keepers Friend and Oct 2025 majority stake in Justin’s (reported Oct 29, 2025). The most recent known investment (Justin’s) is within the last 3 months, so classify as very-active. The startup/brand invested: Justin’s.
Here are the thresholds established for the different statuses:
Not Active – No known investments in the last 12 months.
Low Activity – Only known investments between the last 12 and 6 months.
Active – Known investments between the last 6 and 3 months.
Very Active – Known investments in the last 3 months.
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