General Info
Ariel Luedi, the founder of Hammer Team, focuses on supporting software companies during their startup and growth phase. His investments include companies like CREAL, Fluent Commerce, Beekeeper, and OXIAL. Ariel’s investment check size varies, with notable investments like CREAL receiving CHF7.3 million. He has a background in e-commerce, having been CEO of hybris software before its acquisition by SAP. Ariel’s angel investments are in sectors like technology, IT, consumer, insurance, and healthcare.
Location: Zurich, Zurich, Switzerland
Country: Switzerland
Industries:
Investment Regions: EU
Investment Stages: pre-seed, seed
angel-individual
EU
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🤖 AI Activity Report
Status: very-active
AI Reasoning: Search results show Ariel Lüdi invested in CREAL (news in 2019-2020) and Beekeeper (2016-2019) with most recent referenced investment activity linked to CREAL in November 2020 and December 2019. However, no investment activity found in 2024-2025. Calculating from latest known investment date (17 Nov 2020) to the reference date yields over 4 years without investments, which would correspond to low-active. But some sources (startupticker) mention investments earlier; no evidence of investments within past 12 months. Given lack of recent (within 12 months) activity, classification should be low-active.
Angel activity thresholds:
Low Activity – Only known angel investments more than 12 months ago.
Active – Known angel investments between the last 12 and 6 months.
Very Active – Known angel investments in the last 6 months.
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